slovodefinícia
customer relationship management
(foldoc)
Customer Relationship Management
Customer Information Systems
Customer Interaction Software
Technology Enabled Relationship Manager

(CRM, CIS, Customer Information Systems, Customer
Interaction Software, TERM, Technology Enabled Relationship
Manager) Enterprise-wide software applications that allow
companies to manage every aspect of their relationship with a
customer. The aim of these systems is to assist in building
lasting customer relationships - to turn customer satisfaction
into customer loyalty.

Customer information acquired from sales, marketing, customer
service, and support is captured and stored in a centralised
database. The system may provide data-mining facilities
that support an opportunity management system. It may also
be integrated with other systems such as accounting and
manufacturing for a truly enterprise-wide system with
thousands of users.

(1999-08-20)
podobné slovodefinícia

Nenašli ste slovo čo ste hľadali ? Doplňte ho do slovníka.

na vytvorenie tejto webstránky bol pužitý dictd server s dátami z sk-spell.sk.cx a z iných voľne dostupných dictd databáz. Ak máte klienta na dictd protokol (napríklad kdict), použite zdroj slovnik.iz.sk a port 2628.

online slovník, sk-spell - slovníkové dáta, IZ Bratislava, Malé Karpaty - turistika, Michal Páleník, správy, údaje o okresoch V4